In a rapidly changing skincare industry, the growing emphasis on ethical sourcing practices reflects shifting consumer priorities toward sustainability and environmental consciousness. Acknowledging this shift, Neora has consistently integrated ethical ingredient sourcing as a fundamental aspect of its operations, setting an industry benchmark through responsible practices and proactive consumer education. By prioritizing ethically sourced ingredients, the company underscores its dedication to both skin health and environmental responsibility.
Amber Olson Rourke, co-founder of Neora, asserts the company’s meticulous approach to ingredient selection is integral to maintaining its industry-leading reputation. Emphasizing rigorous standards, she notes that extensive research and careful sourcing enable the creation of formulations that not only perform effectively but also uphold the highest ethical benchmarks. The brand’s transparent approach helps cultivate informed customers who appreciate the effort placed into ethical sourcing, fostering consumer trust and loyalty.
One clear reflection of Neora’s ethical sourcing standards is its careful selection of marine collagen over other less sustainable sources. Marine collagen, although more costly and challenging to procure, offers superior benefits due to its enhanced bioavailability. Olson Rourke explains that marine collagen’s ethical sourcing considerations ensure the brand aligns with growing consumer demands for transparency, accountability, and sustainability in skincare products.
This meticulous approach is also exemplified in the company’s never-use list